Monday, November 12, 2012

HTC and Apple have entered into cross-patent agreement

One of these days the major manufacturers of mobile devices, Apple and HTC, surprised the public statement on signing a cross-licensing agreement. Put bluntly, there is more than unexpected and even contrary to previous statements of official representatives of corporations. Thanks to an agreement Apple and HTC has managed to become the most referred to in this weekend companies. What does it mean for the future of this agreement is signed?
Apple+HTC=LoveNovember 10, HTC issued a press release, which read - Taiwanese manufacturer concludes cross-patent agreement with the American company Apple. In detail, the HTC and Apple at the global level is due to the mutual agreement on the use of patents for 10 years! The deal concerns including future patents.She also accompanied by a mutual review of claims of all vessels. Unfortunately, the statement is very short and does not contain any details of the contract between the producers. However, it is remarkably similar comments CEOs of both companies.

    
«HTC happy with the decision of patent issues with Apple, the company can now focus on innovation, not litigation" - said Peter Chou (Peter Chou), CEO HTC.

    
"We are pleased to reach an agreement with HTC,» - said Tim Cook (Tim Cook), CEO Apple, - «We will continue to focus on innovation."The head of the Taiwanese manufacturer also noted already out of the press release, the company has not spent any serious money on this deal. This can only mean that HTC and Apple were in the agreement as equal partners. Of course, is to understand that the HTC seriously losing U.S. market and this is why Apple went on to such an agreement, at the same time freeing up resources to deal with the main competitor - Samsung. It's funny that recently Cher Wang (Cher Wang), is not the last person in the HTC and the richest woman in Taiwan, claimed that the company would never agree to an agreement with the Corporation of Cupertino, and will continue patent battle, as he considers himself 100% Right.The agreement has already generated a lot of comments varying delusional. Some see in this agreement hand Microsoft, have long MSFT patent "friendship" with Apple, which has recently been updated, and believes that HTC will focus on Windows Phone. It looks doubtful at least because of the above-mentioned agreement between Apple and Microsoft, and a license for Windows Phone, which MSFT takes smartphone manufacturers protection from patent infringements. Others see this association agreement HTC and Apple against Korean Samsung, flooding the market.In fact, this is a good deal for both companies, which allows HTC intensify pressure including in the U.S., try to select back some share from Samsung. Naturally, it is very profitable for Apple, because the sale of iPhone 5 on the world did not meet expectations, Samsung Galaxy S III sold much better. By the way, last week, Apple received in the United States' patent on the look of the electronic device of rectangular shape with rounded edges and a touchscreen. "Probably soon almost all handset manufacturers receive subpoenas.






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